Who We Are: The Story of DIRXECP
- Eric Peters
- Jan 1
- 2 min read
Updated: Oct 24
Hey everyone, thank you for taking the time to read this and find out more about DIRXECP.
You're probably wondering: What does this mean? How do I even pronounce the name? Who are you? Well, to answer that, DIRXECP stands for Directed by Eric Curt Peters. Simple, right? Let me share a bit more about who we are and what we do.
The Journey: From Passion to Profession
I’m Eric Curt Peters, the founder and operator of DIRXECP. My journey into film and video production started back in 2012 when I filmed my very first music video. That first project sparked a passion for visual storytelling, and I’ve been hooked ever since.

Over the years, my work has grown to include a focus on music videos and commercial content. In 2018, I expanded into the commercial world, helping businesses connect with their audiences through powerful video campaigns.
Along the way, I’ve been privileged to work with Juno, Grammy, and other award-winning artists from across Canada. In 2022, I was honored to be named Music Videographer of the Year, with my work showcased at film festivals nationwide.

What We Do
DIRXECP specializes in creating visually compelling music videos and commercial productions that help brands and artists stand out. Whether you’re an artist with a story to tell or a business looking to grow, we work with you to bring your vision to life.
Our mission is simple: to help businesses and artists grow through the power of video production. Every project is a collaboration, and we approach each one with creativity, professionalism, and precision to ensure it makes a lasting impact.
Why Work With DIRXECP?
Over a Decade of Expertise: With 10+ years of experience, I bring a wealth of knowledge to every project, from concept to final cut.
Creative Excellence: Pushing boundaries and delivering high-quality visuals that resonate with audiences is what I do best.
Recognized Results: My work has won awards, landed on major platforms, and helped both artists and brands succeed.

Rooted in Winnipeg
For the past eight years, DIRXECP has been building a name in Winnipeg’s creative scene. From crafting impactful commercials for businesses to producing unforgettable music videos for artists, I’m proud to contribute to the vibrant arts and business communities in our city.
Let’s Work Together
Whether you’re looking to create a standout music video, launch a bold commercial campaign, or bring any visual concept to life, DIRXECP is here to make it happen. Thank you for stopping by to learn more about us—let’s create something extraordinary together!
Phone: (431) 388-1196
Email: contact@dirxecp.com
DIRXECP: Where Vision Meets Production.

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